Logo Update
The original logo suffered from too much spacing: 1) Between the stones in the cairn 2) between the logomark and the name, and 3) in the letterspacing of the name. In addition, the logomark (a directional cairn) was visually unbalanced and looke as though it might topple. The solution was to tighten everything visually, and make some adjustments to the cairn to look more like a cairn and more stable.